Techno-Craft Design Lab.
流 行 工 藝 創 新 設 計 研 究 室
💓最新消息
# 長庚大學庚新盃創新創業第二名 # 台灣運動科技創新設計競賽金獎 # 聯新國際盃新創好點子競賽入選
TECHNO-CRAFT DESIGN LAB.
「 工藝之道 」
流行工藝以工藝精品的品質為基礎
精巧的製作技術(工)+文化的增飾(藝)集結
百工技藝之經典創作
涵蓋創新產業、精品生活、文化生計……
Orientation
To the cultural arts and aesthetics as the main course background, through the study of cultural processes, more close to people's lives, and aesthetics to its transformation, combined with other multi-curriculum in the acquisition of design thinking, and through today's technology trends, showing Modern pop technology boutique, and then practice LOHAS design
以文化工藝美學研究為主要課程的背景基礎，透過研究文化工藝，更貼近人們的生活，並以美學將其轉化，結合其他多元課程中所習得的設計思維，並透過現今科技發展趨勢，呈現出現代流行工藝精品，進而實踐樂活設計
Technology Development Trend
Aesthetics of Culture Craft
Industrial Design Thinking
See more about our course
Product Semantics
產品語意學
This course aims to explore how the meanings of products structure in the social context, and how we can understand the meanings through applicable theories. For a professional designer who gives the forms of products for the most part, to express the meanings of products is necessary. Furthermore, the meaningful products are the suitable media for designers to modify their attitudes to users.
以設計語言探索者的角色來針對產品語意學進行文獻研究與作品分析之專業學習，從理論認識包括語意層次(外延性、內涵性)及特徵分析(功能性、象徵性、趣味性、關懷性)等來探討國內外研究及分析以培育學生對產品語意應用的能力與思維，並透過簡報討論方式來透析產品語意價值與不同材質設計開發。
The Study of Cultural Form of Design
設計的文化形式研究
This course aims to explore how the meanings of products structure in the social context, and how we can understand the meanings through applicable theories. For a professional designer who gives the forms of products for the most part, to express the meanings of products is necessary. Furthermore, the meaningful products are the suitable media for designers to modify their attitudes to users.
藉由認識台灣本土創意文化及結合地方工藝文化來發揮設計創意，以創意產業參訪等方式來進行認識文化與文化商品實作學習，除了解設計的文化形式及符碼等論述是如何活用來設計出富有意涵商品，乃是重視文化創意產業的今日而值得特別思考的課題。
Product Design Analysis
產品設計分析
The aim of this course focus on three aspects includes F.E.A & product, user and design activity to analyze commercial products with related to form, ergonomics, marketing and manufacturing. This course introduces the practical analysis cases, analysis methods and tools for product analysis. The purpose of this course wills give the participants a practical study and the analysis results could assist with the recommendation of new design guidelines. Each student must present one existing analysis case and one investigative analysis in this lecture.
透過了解各種產品分析方法來解析產品之功能、特性、使用者及效益評估等設計活動之決策分析。包括針對產品的外觀造形、人因工程、市場行銷、材料製造等這四個大方面進行分析探討；透過產品的分析結果，能提供設計師或其團隊對於設計目標與內容能有更清楚之了解，並提出合適的設計方針(design guideline)供設計開發部門參考與評估。
Social Design
社會設計
The social participation process trains students to develop the ability to integrate theory and practice. We will cooperate with community partners to allow students to participate in real social situations, use complex social issues to inspire teachers and students in social design tasks, and apply design thinking to social situations to achieve the goals of self-improvement and social change. Give full play to the social responsibility of the university and create a real social impact.
以實踐行動與自我反思為教學目標，從發掘動機、自我反思、實踐行動、解決方案等步驟，了解如何釐清真實社會議題化成自身能夠實踐解決的創意行動，以人本關懷角度來實踐創意進而回饋自己之社區創業，並養成社會關懷精神與行動精神。其核心素養強調培養以人為本的「終身學習者」，回應基本理念（自發、互動、共好），並分為三大面向：「自主行動」、「溝通互動」、「社會參與」。
Digital Design Aesthetics
數位設計美學思維
With the integration of digital technology and the cultural and creative industries, digital crafts have become an important development direction for contemporary design and craft education. Through courses that combine traditional crafts with AI digital technologies (such as 3D modeling, digital transfer printing, AI-generated batik images and pattern design), students can understand the cultural context behind materials and techniques, thereby developing digital creative abilities with contemporary expression, and strengthening their practical and perceptual abilities in applying digital technology to product design, craft design, and cultural innovation.
隨著數位科技與文化創意產業的融合，數位工藝成為當代設計與工藝教育的重要發展方向。透過傳統工藝與AI 數位技術（如3D建模、數位轉印、AI生成蠟染圖像與型版設計等）結合之課程，讓學生理解材料與技法背後的文化脈絡，進而發展具當代表達的數位創作能力，並強化本校學生應用數位科技在產品設計、工藝設計、文化創新方面之實作與感知力。
Consumer Behavior
消費者行為與設計
From the perspective of a design marketer, this course involves conducting literature research and design practice targeting consumers (users). Drawing on theoretical foundations—including marketing concepts, strategic applications, market segmentation, and sociocultural perspectives—the aim is to fulfill consumers' (users') self-actualization and satisfy their needs. A well-crafted product roadmap helps organizations develop and launch products effectively, making it one of the most important and influential documents within an organization. Accordingly, this course plans a practical framework encompassing product design and consumer behavior, covering product demand, idea exploration, purchasing behavior, service evaluation, and the 4Ps and 4Cs.
以設計行銷者角色來針對消費者(使用者)進行文獻研究與設計實務練習，從理論認識包括行銷觀念、策略應用、市場區隔、社會文化等思維，為達到產品消費者(使用者)的自我實現與滿足需求；好的產品路線圖能幫助組織有效開發與發布產品，是組織裡最重要且最具影響力的文件，故了解對於產品需求、構想尋求、購買行為、服務評價4P &4C等來進行企劃一個關於產品設計及消費者行為之實務範疇。
